In-game advertising platform Anzu.io have announced they have entered a new partnership with Indie developers Unfinished Pixel. This partnership will see in-game ads for their newly released sports game Super Soccer Blast by way of banners, billboards, and other natural replacements.
Marcos Torrecillas Gallardo, CEO of Unfinished Pixel, said in a press release:
“We’re thrilled to partner with Anzu to make Super Soccer Blast more realistic through real-life brand ads. Soccer is a game that naturally features ads across the field, and our players want the most authentic experience. Anzu’s technology gives them that. And the fact that we can add a new monetization stream that doesn’t harm the user experience – but actually enhances it – makes the partnership that much more valuable!’
Other gaming partnerships Anzu.io have include ELEAGUE, Lion Castle, APB Reloaded, and Zula.
Super Soccer Blast is available on Xbox One, Switch, Playstation 4, and PC via Steam.